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women in VO Blog

The Women in VO blog by Lori Ann Hauser is a dedicated space for voice over artists at every stage of their journey, with a focus on women building meaningful, sustainable careers in the industry. Covering voice over performance, coaching insights, directing techniques, and producing practices, this blog offers real-world guidance drawn from professional experience in commercials, narration, animation, and interactive media.
Designed for beginners, working talent, and women pursuing second careers, the Women in VO blog explores everything from script interpretation and audition strategy to studio workflow, demo development, and industry trends. It also highlights the creative and technical side of directing and producing voice over, giving readers a deeper understanding of how to deliver competitive, broadcast-ready work.
Whether you’re behind the mic or behind the scenes, this blog is a resource for sharpening your craft, expanding your knowledge, and staying connected to the evolving world of voice over.

May 17th, 2026

5/17/2026

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Women, Voice Over, and Reinvention: Lori Ann Hauser’s Perspective on Coaching Women & Young Talent
YOUR STORY & PERSPECTIVE
1. What made YOU specifically passionate about coaching women and kids/teens instead of just coaching everyone generally?
As a woman who made voice over my second career later in life, I deeply understand what many women are searching for when they step into this industry. So many women have spent years taking care of everyone else — raising children, building careers, supporting families, managing households, and putting their own creativity on the back burner.
Voice over becomes more than just a career path for many women. It becomes a rediscovery of themselves.
I noticed women were looking for:
  • a creative outlet
  • flexible work they could build around their lives
  • a supportive environment
  • confidence
  • freedom to finally do something for themselves
I wanted to create a no-judgment space where women could explore creativity without fear of failure or embarrassment.
With kids and teens, I saw something equally powerful. Young talent often comes into coaching fearless, imaginative, and willing to try anything. Helping them channel that creativity while building confidence and communication skills is incredibly rewarding.
For both women and young talent, voice over becomes transformative far beyond the microphone.


2. What differences do you notice when coaching women 40+ or 50+ compared to younger students?
Women over 40 and 50 bring an incredible amount of life experience into their reads. Many have worked multiple careers, raised children, navigated challenges, and spent years learning how to connect emotionally with people. That depth translates beautifully into modern voice over.
They are often:
  • emotionally intelligent
  • professional and dependable
  • relatable and authentic
  • strong storytellers
  • willing to work hard
At the same time, many women entering VO later in life battle:
  • fear of technology
  • fear of judgment
  • imposter syndrome
  • lack of confidence in themselves
What’s beautiful is watching that confidence grow. Once they realize their life experience is actually an advantage, everything changes.
Younger students often have energy and fearlessness, but mature women bring authenticity — and authenticity is what today’s industry is looking for.


3. What are the biggest emotional obstacles women face when entering VO later in life?
Confidence is probably the biggest obstacle.
Many women wonder:
  • “Am I too old?”
  • “Can I really do this?”
  • “Can I learn the technology?”
  • “Will people judge me?”
A lot of women have spent years putting themselves last. They’re used to supporting everyone else’s dreams, not their own. Voice over requires vulnerability, creativity, and putting yourself out there — and that can feel intimidating.
But once women realize they are allowed to take up space creatively, their confidence starts to grow tremendously.


4. What do women bring to voice over that younger talent often cannot?
Women entering VO later in life bring resilience and real-life experience.
They understand emotion because they’ve lived it. They know how to connect with people because they’ve spent decades doing exactly that.
They’re also often:
  • less afraid of hard work
  • more willing to keep going after failure
  • emotionally grounded
  • relatable
  • authentic
Modern voice over is no longer about sounding like an announcer. It’s about sounding real. Women with life experience naturally bring that realism into their reads.


5. What misconceptions do women have about starting a VO career after 40 or 50?
Many women believe:
  • they’re too old
  • they can’t learn the technology
  • the industry only wants young voices
  • networking will feel overwhelming
None of that is true.
The industry has shifted dramatically toward authentic, conversational, believable voices. Mature women are needed in:
  • commercials
  • eLearning
  • narration
  • healthcare
  • corporate training
  • audiobooks
There is space for real women with real voices.


6. What makes your coaching style different from other VO coaches?
I’ve been where my students are.
Before voice over, I worked in law enforcement and as a criminal justice professor. I understand what it feels like to reinvent yourself and step into something new later in life.
I’m not just teaching scripts or microphone technique — I’m helping people find confidence in themselves.
My coaching style is:
  • supportive
  • engaging
  • honest
  • encouraging
  • personalized
I coach one-on-one and in group workout environments so students receive both individualized attention and community support. I want students to feel safe enough to take risks creatively.


7. How important is community/support for women in VO?
Community is everything.
The more women connect, network, and support one another, the stronger and more successful they become. Voice over can feel isolating if you’re trying to do it alone, especially as a second career.
That’s one reason I created my Women in Voice Over Workout Group.
We are a community of dedicated voice actors who come together to support one another and sharpen our craft. The purpose of these workouts is simple: to continue honing our skills while increasing our booking potential.
In each session, we openly share:
  • coaching tips
  • technical advice
  • job leads
  • recommendations
  • encouragement
While receiving support is valuable, true growth also comes from giving support. The women in this group build each other up, celebrate wins together, and create genuine professional relationships.
The transformations I’ve seen are incredible:
  • shy women becoming confident performers
  • students learning to trust their instincts
  • women stepping into leadership roles
  • lasting friendships forming
It becomes much bigger than voice over.
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